Friday, September 3rd, 2010

The Dodgers get it. I’m not sure that there is another organization in professional sports that gets it the way that VP of Communications Josh Rawtich and the Dodgers get it.  What the Dodgers “get” is how to engage with bloggers and members of non-mainstream media outlets to expand their outreach into conversations that are happening across [...]

Tonight the Dodgers PR leadership including Josh Rawitch and Amy Summers hosted the Third Annual Blogger Night at Chavez Ravine.  We’ll have much more on the activities of the evening on Tuesday, but highlights included nearly an hour-long, candid Q&A with general manager Ned Colletti, as well as one-on-one discussions with team president Dennis Mannion, assistant [...]

Maybe it’s just me, but I was hoping to be a little more inspired after reading the Q&A that Bill Shaikin conducted with Dodgers President Dennis Mannion for the Los Angeles Times.  On the plus side, Mannion did say that Colletti was free to sign players to big contracts, and knowing Ned’s philosophy on such things, it doesn’t surprise me that [...]