Well now Farmer John is getting it right and focusing their efforts on their signature product, the iconic Dodger Dog, and partnering with the big dog of the Dodgers’ lineup, Andre Ethier.
Here’s what’s happening: Farmer John has agreed to donate 1,000 pounds of food to the Union Rescue Mission for every home run hit by Ethier during the 2011 regular season.
The press release goes on to say, “With every home run carrying meaning to the community, Ethier aims to exceed his 23 home runs from the 2010 season.” Uh, he better do better than that if he wants to return to form. Ideally he’ll match his 31 HR in the 2009 season, right?
“To have the opportunity to help those who are less fortunate definitely provides additional motivation during every game,” said Ethier. “I am happy to be teaming up with Farmer John again to help those in need here in Los Angeles for an effort that is close to my heart.”